India's sports economy is currently estimated at 38.84 billion pounds. It is expected to double by 2027, according to a report based on an analysis of global collaborations in sports-tech, infrastructure and inclusion. The report is titled 'Winning Together: Unlocking the Sports Economy between India and Manchester' and also reflects the growing interest of Indian corporates in Manchester's thriving sports ecosystem.
Identifying Synergies Between Two Regions
"This document marks a significant step in identifying synergies between two regions with a deep passion for sport, a strong culture of performance, and growing aspirations to become global hubs of talent and innovation," said Vishakha Yaduvanshi, Consul General of India in Manchester.
The new Consulate General in Manchester has opened up new avenues for regional partnerships, according to the diplomat.
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The report was released by the Consulate General of India in Manchester in collaboration with the Federation of Indian Chambers of Commerce and Industry (FICCI) and Grant Thornton Bharat over the weekend.
The report was released during the fourth India versus England Test match at the Old Trafford stadium in Manchester.
Cultural Resonance
According to the Economic Times, the report came days after members of the Indian cricket team met football players of Manchester United in London, underscoring the deep cultural resonance and global fandom that connects the two sporting nations.
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"There is tremendous potential for India-UK collaboration in areas such as sports education and talent development through academic partnerships and exchange programmes between institutions, sports technology, including AI-driven performance analytics, fan engagement platforms, and wearable tech," said Sagar, President of GMR Sports.
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